Be a successful entrepreneur.
Understand the theories, tools and models behind the business management and entrepreneurship.
”Any fool can know. The point is to understand.”
Albert Einstein
Start with the topic which inspires you.
Entrepreneurship
The capacity and willingness to develop, organize and manage a business venture along with any of its risks in order to make a profit. Entrepreneurial spirit is characterized by innovation and risk-taking, and is an essential part of a nation’s ability to succeed in an ever changing and increasingly competitive global marketplace.
Risk Management
The identification, analysis, assessment, control, and avoidance, minimization, or elimination of unacceptable risks.
Strategic Management
Management of an organization’s resources to achieve its goals and objectives.Strategic management involves setting objectives, analyzing the competitive environment, analyzing the internal organization, evaluating strategies and ensuring that management rolls out the strategies across the organization.
Customer Experience Management
A strategic process employed by a business to manage their customers’ entire experience through feedback, analysis and customer participation in the corporate culture in order to improve overall performance.
Business Model
Description of means and methods a firm employs to earn the revenue projected in its plans. It views the business as a system and answers the question, ”How are we going to make money to survive and grow?”
Growth strategy
Strategy aimed at winning larger market share, even at the expense of short-term earnings.
International Business
International management requires knowledge and skills above and beyond normal business expertise, such as familiarity with the business regulations of the nations in which the organization operates, understanding of local customs and laws, and the capability to conduct transactions that may involve multiple currencies.
Marketing Management
Effective marketing management will use a company’s resources to increase its customer base, improve customer opinions of the company’s products and services, and increase the company’s perceived value.
To achieve new business success
Differentiated Value Proposition
Business Model that can scale and generate profits
Right timing
Analysed business environment
Aligned team
Success means…
…going from business idea (a new market, improve a business unit, a new technology, etc.) to a profitable and scalable business model with the minimum amount of time and money wasted.
Entrepreneur is…
…a person who sets up a business or businesses, taking on financial risks in the hope of profit.